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Eggplant Blog

Gareth Smith

He’s our CTO and he guides where the product goes. Gareth is a proven leader of product marketing, product management solutions, and pre-sales teams. Gareth has a doctorate in computer science, with a focus on collaborative user interface design, and spent over a decade in academia.
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Recent Posts

Why Our Latest DAI Enhancements are Must-Haves for your Digital Transformation Toolkit

5/28/20 / by Gareth Smith posted in Test automation, digital automation intelligence, usability testing, Eggplant cloud

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According to a recent InformationWeek article by John Edwards, “Good times or bad, digital transformation is a firmly established reality. Yet many business leaders are still struggling with how to approach, deploy, and manage a seemingly endless string of disruptive technologies.” Edwards goes on to argue that technological factors are one of the chief issues impeding digital success and, as any reader of this blog will know, this is a problem Eggplant is passionate about solving. 

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The Importance of CX in the Internet of Things

4/28/20 / by Gareth Smith posted in Customer Experience, IoT Testing

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We’ve all been there. The frustration you feel when technology doesn’t work in the way you need, deliver the results you’d been expecting or has a bug you can’t identify.  

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Customer Monitoring and Why You Need it Now

3/23/20 / by Gareth Smith posted in Customer Experience, synthetic monitoring, continuous monitoring, Monitoring Insights

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When Pinterest focused on improving the speed of pinning items, customer engagement in the application increased by 10-30%. As Gartner’s Penny Gillespie puts it, “Customer experience is first and foremost…it’s all about serving the 24/7 customers.”

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The Customer is King, and Omnichannel Testing is Essential for a Happy Monarchy

3/16/20 / by Gareth Smith posted in Customer Experience, Test automation, customer experience optimization, omnichannel testing

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If you harbor any doubts that we live in an omnichannel age, take a look at the following statistics. According to Google, 98% of Americans switch between devices in the same day. In the early 2000’s, only 7% of consumers used more than four touchpoints when purchasing an item. Fast forward to today, and that number has climbed to over 50%.

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Automated Visual Testing: An Essential Component of Modern Testing

3/3/20 / by Gareth Smith posted in Visual Regression Testing, Visual Testing

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We live in a visual age; people frequently communicate via emojis, the grey cubicles associated with corporate offices have been largely replaced by bold colors and collaborative work stations, and social video platforms like TikTok are experiencing significant growth. There are countless other examples of society’s visual obsession, including our expectation that websites and applications always render perfectly regardless of the device, platform or operating system in use.

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Eggplant's DAI: An Essential Component of Testing for the Digital Age

1/29/20 / by Gareth Smith posted in Digital Experience, AI, machine learning

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Today we announced new enhancements to Digital Automation Intelligence (DAI) designed to simplify AI-driven automation while simultaneously enabling companies to improve the quality of their digital experiences.  

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Why Continuous Intelligent Testing is Mission Critical for Mission Critical Systems

9/17/19 / by Gareth Smith posted in AI, Aerospace & Defense

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In late July, news broke that researchers at Armis Labs had identified numerous vulnerabilities in an operating system known as VxWorks, leaving approximately 200 million devices vulnerable. Unfamiliar with VxWorks? You’re not alone—as Ben Seri, VP of research at Armis put it, “VxWorks is the most widely used operating system you may have never heard of.”

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RPA for the Digital Age

8/13/19 / by Gareth Smith posted in robotic process automation, RPA

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In a recent article in the Enterprisers Project, Kevin Casey wrote, “If it’s repetitive and manual, it’s probably a good fit for RPA.”

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Intelligent Testing Fuels Digital Twin Adoption

7/18/19 / by Gareth Smith posted in Test automation, User Testing, AI, machine learning, digital twin

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Digital twins are a growing area of enterprise investment, with Gartner predicting that the use of digital twins will triple by 2022. The technology, a digital representation of a physical object or system, offers companies a host of benefits, among them improved productivity, reduced down time, reduced risk and improved performance.

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Enterprise-Grade QA on a Budget

5/21/19 / by Gareth Smith posted in DevOps, Test automation, software testing, digital automation intelligence, digital transformation

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We operate in a continuous delivery world in which a seamless customer experience is paramount. Regardless of whether you’re a global Fortune 500 organization or a fast-growing startup, failing to deliver a digital experience that delights your users is a critical mistake you can’t afford to make.

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