---
title: Eggplant Blog | Gareth Smith
description: He’s our CTO and he guides where the product goes. Gareth is a proven leader of product marketing, product management solutions, and pre-sales teams. Gareth has a doctorate in computer science, with a focus on collaborative user interface design, and spent over a decade in academia.
---

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![Gareth Smith](https://blog.eggplantsoftware.com/hubfs/Gareth-Smith-2.jpg)

# Gareth Smith

[LinkedIn](https://www.linkedin.com/in/garethsmith/)

He’s our CTO and he guides where the product goes. Gareth is a proven leader of product marketing, product management solutions, and pre-sales teams. Gareth has a doctorate in computer science, with a focus on collaborative user interface design, and spent over a decade in academia.

Recent Posts by Gareth Smith:

## [Why Cloud is Critical in a COVID reality](https://blog.eggplantsoftware.com/why-cloud-is-critical-in-a-covid-reality)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 10/6/20 [Cloud Computing](https://blog.eggplantsoftware.com/topic/cloud-computing)

[![Why Cloud is Critical in a COVID reality](https://blog.eggplantsoftware.com/hubfs/Blog%20Posts/Eggplant_UI_Mac+iphone(3).png)](https://blog.eggplantsoftware.com/why-cloud-is-critical-in-a-covid-reality)

According to a recent Deloitte report on post COVID-19 enterprise implications, “…the pandemic is reshaping the global business landscape and fundamentally changing how people around the world live and work…However, …

[Read Story **](https://blog.eggplantsoftware.com/why-cloud-is-critical-in-a-covid-reality)

## [Meet the Next Wave in AI-Driven Customer Experience Testing](https://blog.eggplantsoftware.com/meet-the-next-wave-in-ai-driven-customer-experience-testing)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 9/8/20 [Customer Experience](https://blog.eggplantsoftware.com/topic/customer-experience)[Test automation](https://blog.eggplantsoftware.com/topic/test-automation)[digital automation intelligence](https://blog.eggplantsoftware.com/topic/digital-automation-intelligence)

[![Meet the Next Wave in AI-Driven Customer Experience Testing](https://blog.eggplantsoftware.com/hubfs/Blog%20Posts/Blog%20-%20Next%20Wave%20of%20AI-Driven%20Customer%20Testing.jpg)](https://blog.eggplantsoftware.com/meet-the-next-wave-in-ai-driven-customer-experience-testing)

ZDNet’s Joe McKendrick recently wrote, “The quality of UX will make or break the success of an application or system, regardless of how many advanced features and functions are built …

[Read Story **](https://blog.eggplantsoftware.com/meet-the-next-wave-in-ai-driven-customer-experience-testing)

## [Empowering Citizen Developers Through Intelligent Automation](https://blog.eggplantsoftware.com/empowering-citizen-developers-through-intelligent-automation)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 8/26/20 [Test automation](https://blog.eggplantsoftware.com/topic/test-automation)[digital automation intelligence](https://blog.eggplantsoftware.com/topic/digital-automation-intelligence)

[![Empowering Citizen Developers Through Intelligent Automation](https://blog.eggplantsoftware.com/hubfs/Blog%20Posts/Empowering-developers-through-intelligent-automation.jpg)](https://blog.eggplantsoftware.com/empowering-citizen-developers-through-intelligent-automation)

Today, Eggplant released the latest version of our Digital Automation Intelligence (DAI) platform with new enhancements to further streamline and automate the entire testing life cycle. We believe that, in …

[Read Story **](https://blog.eggplantsoftware.com/empowering-citizen-developers-through-intelligent-automation)

## [Eggplant Contributes to MIT Safe Paths Initiative in the Fight against Covid](https://blog.eggplantsoftware.com/eggplant-collaborates-on-safepaths-initiative-to-fight-covid-19)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 6/9/20 [Digital Experience](https://blog.eggplantsoftware.com/topic/digital-experience)[Healthcare](https://blog.eggplantsoftware.com/topic/healthcare)[digital automation intelligence](https://blog.eggplantsoftware.com/topic/digital-automation-intelligence)[Non-invasive testing](https://blog.eggplantsoftware.com/topic/non-invasive-testing)

[![Eggplant Contributes to MIT Safe Paths Initiative in the Fight against Covid](https://blog.eggplantsoftware.com/hubfs/Blog%20Posts/Eggplant%20Collaborates%20On%20SafePaths%20Initiative%20to%20Fight%20COVID-19.jpg)](https://blog.eggplantsoftware.com/eggplant-collaborates-on-safepaths-initiative-to-fight-covid-19)

Technology has an important role to play in helping stop the spread of the Coronavirus. With intelligence test automation technologies, Eggplant is contributing to greater efficiency in testing contact tracing …

[Read Story **](https://blog.eggplantsoftware.com/eggplant-collaborates-on-safepaths-initiative-to-fight-covid-19)

## [Why Our DAI Enhancements are Must-Haves for your Digital Transformation Toolkit](https://blog.eggplantsoftware.com/why-our-latest-dai-enhancements-are-must-haves-for-your-digital-transformation-toolkit)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 5/28/20 [Test automation](https://blog.eggplantsoftware.com/topic/test-automation)[digital automation intelligence](https://blog.eggplantsoftware.com/topic/digital-automation-intelligence)[usability testing](https://blog.eggplantsoftware.com/topic/usability-testing)[Eggplant cloud](https://blog.eggplantsoftware.com/topic/eggplant-cloud)

[![Why Our DAI Enhancements are Must-Haves for your Digital Transformation Toolkit](https://blog.eggplantsoftware.com/hubfs/Blog%20Posts/Why%20Our%20DAI%20Enhancements%20are%20Must-Haves%20for%20your%20Digital%20Transformation%20Toolkit.jpg)](https://blog.eggplantsoftware.com/why-our-latest-dai-enhancements-are-must-haves-for-your-digital-transformation-toolkit)

According to a recent InformationWeek article by John Edwards, “Good times or bad, digital transformation is a firmly established reality. Yet many business leaders are still struggling with how to …

[Read Story **](https://blog.eggplantsoftware.com/why-our-latest-dai-enhancements-are-must-haves-for-your-digital-transformation-toolkit)

## [The Importance of CX in the Internet of Things](https://blog.eggplantsoftware.com/the-importance-of-cx-in-the-internet-of-things)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 4/28/20 [Customer Experience](https://blog.eggplantsoftware.com/topic/customer-experience)[IoT Testing](https://blog.eggplantsoftware.com/topic/iot-testing)

[![The Importance of CX in the Internet of Things](https://blog.eggplantsoftware.com/hubfs/Blog%20Posts/The%20Importance%20of%20CX%20in%20the%20Internet%20of%20Things.jpg)](https://blog.eggplantsoftware.com/the-importance-of-cx-in-the-internet-of-things)

We’ve all been there. The frustration you feel when technology doesn’t work in the way you need, deliver the results you’d been expecting or has a bug you can’t identify …

[Read Story **](https://blog.eggplantsoftware.com/the-importance-of-cx-in-the-internet-of-things)

## [Customer Monitoring and Why You Need it Now](https://blog.eggplantsoftware.com/customer-monitoring-and-why-you-need-it-now)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 3/23/20 [Customer Experience](https://blog.eggplantsoftware.com/topic/customer-experience)[synthetic monitoring](https://blog.eggplantsoftware.com/topic/synthetic-monitoring)[Monitoring Insights](https://blog.eggplantsoftware.com/topic/monitoring-insights)

[![Customer Monitoring and Why You Need it Now](https://blog.eggplantsoftware.com/hubfs/Customer-Monitoring.jpg)](https://blog.eggplantsoftware.com/customer-monitoring-and-why-you-need-it-now)

When Pinterest focused on improving the speed of pinning items, customer engagement in the application increased by 10-30%. As Gartner’s Penny Gillespie puts it, “Customer experience is first and foremost…it’s …

[Read Story **](https://blog.eggplantsoftware.com/customer-monitoring-and-why-you-need-it-now)

## [The Customer is King, and Omnichannel Testing is Essential for a Happy Monarchy](https://blog.eggplantsoftware.com/omnichannel-testing-is-essential-for-a-happy-monarchy)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 3/17/20 [Customer Experience](https://blog.eggplantsoftware.com/topic/customer-experience)[Test automation](https://blog.eggplantsoftware.com/topic/test-automation)[customer experience optimization](https://blog.eggplantsoftware.com/topic/customer-experience-optimization)[omnichannel testing](https://blog.eggplantsoftware.com/topic/omnichannel-testing)

[![The Customer is King, and Omnichannel Testing is Essential for a Happy Monarchy](https://blog.eggplantsoftware.com/hubfs/The%20Customer%20is%20King%2c%20and%20Omnichannel%20Testing%20is%20Essential%20for%20a%20Happy%20Monarchy.jpg)](https://blog.eggplantsoftware.com/omnichannel-testing-is-essential-for-a-happy-monarchy)

If you harbor any doubts that we live in an omnichannel age, take a look at the following statistics. According to Google, 98% of Americans switch between devices in the …

[Read Story **](https://blog.eggplantsoftware.com/omnichannel-testing-is-essential-for-a-happy-monarchy)

## [Automated Visual Testing: An Essential Component of Modern Testing](https://blog.eggplantsoftware.com/automated-visual-testing)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 3/3/20 [Visual Regression Testing](https://blog.eggplantsoftware.com/topic/visual-regression-testing)

[![Automated Visual Testing: An Essential Component of Modern Testing](https://blog.eggplantsoftware.com/hubfs/Automated%20visual%20testing%20(1).png)](https://blog.eggplantsoftware.com/automated-visual-testing)

We live in a visual age; people frequently communicate via emojis, the grey cubicles associated with corporate offices have been largely replaced by bold colors and collaborative work stations, and …

[Read Story **](https://blog.eggplantsoftware.com/automated-visual-testing)

## [Eggplant's DAI: An Essential Component of Testing for the Digital Age](https://blog.eggplantsoftware.com/eggplants-dai-an-essential-component-of-testing-for-the-digital-age)

 by [Gareth Smith](https://blog.eggplantsoftware.com/author/gareth-smith), on 1/29/20 [Digital Experience](https://blog.eggplantsoftware.com/topic/digital-experience)[machine learning](https://blog.eggplantsoftware.com/topic/machine-learning)

[![Eggplant's DAI: An Essential Component of Testing for the Digital Age](https://blog.eggplantsoftware.com/hubfs/Untitled%20design%20(3)-2.png)](https://blog.eggplantsoftware.com/eggplants-dai-an-essential-component-of-testing-for-the-digital-age)

Today we announced new enhancements to Digital Automation Intelligence (DAI) designed to simplify AI-driven automation while simultaneously enabling companies to improve the quality of their digital experiences. Organizations today face …

[Read Story **](https://blog.eggplantsoftware.com/eggplants-dai-an-essential-component-of-testing-for-the-digital-age)

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