Blog

The customer experience has continually become more digital over the years. No industry or person has been left untouched by this technological shift, none more so than during recent world events. But even when our …

The tumultuous year of 2020, from the pandemic to the supply chain disruption, has led to an accelerated digital revolution in the healthcare industry across the globe. Many of the …

Marketers use a lot of images on websites. They’re needed to show off products. They’re used for ads and promotions. They form key parts of attractive designs, carefully calculated to …

The focus of software testing is changing. It's been moving away from simply checking that an application meets technical requirements and towards ensuring that it delivers better user experiences and business outcomes. Or at …

Performance impact prediction is a key part of our Customer Experience Insights product suite. It analyzes website performance, showing how load times relate to conversion, bounce rate, session length, and revenue. This data can …

Businesses want software that delights end users. Customer experience is the priority. But even as the requirement for ever better experiences grows, actually delivering on that requirement is getting harder …

Any marketing campaign is only as strong as its weakest link. No matter how effective ads, emails, and landing pages are, they depend on the rest of the conversion funnel …

The web performance world is all about delivering better, faster online experiences. And from the outside, it can all look very technical. It’s niche, specialized. It’s technical people tinkering with …

By improving load times to just under a second, COOK saw a seven-percent increase in conversion rates. At Eggplant, we deliver insights that result in better customer experiences and drive …

If you’re an online retailer, there’s a good chance you’re busy gearing up for the pre-holiday rush. Black Friday and Cyber Monday have been pushing retail sites to the limits …