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Eggplant Blog

The “Continuous Everything” Trifecta: The Case for Continuous Quality

9/3/19 / by John Bates posted in continuous delivery, continuous testing, business outcomes, continuous quality, continuous feedback


It’s a digital world and changing consumer and user demands necessitate that websites, apps and programs deliver an experience that delights users. Those companies that can’t deliver on these expectations risk poor customer satisfaction scores, low adoption rates, negative brand perception and loss of revenue. These factors are giving rise to a new phenomenon in software testing which we’ve termed “continuous everything,” comprised of three essential areas—continuous quality, continuous delivery and continuous feedback.  

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