Eggplant Blog

Scaling DevOps? Avoid These Common Pitfalls

12/10/19 / by Antony Edwards posted in DevOps, business outcomes

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In a recent InformationWeek John Edwards wrote, “Trends can be fleeting. Understanding that innovation is constant, and keeping up with emerging and evolving trends, can be greatly beneficial to one’s job performance and career.” This is certainly true, but I’d take it a step further and argue that keeping pace with current trends is essential not only for individual performance, but for overall business vitality as well.   

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Survey Says: Business Leaders Clamoring for Continuous Delivery

11/14/19 / by Candice Arnold posted in continuous delivery, continuous testing, business outcomes, digital transformation, Retail

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A recent ZDNet article by Joe McKendrick states, “Business leaders are losing patience…they are leaning on their IT departments harder and harder, pressing for more and faster delivery of software that will keep their companies in the digital race. They like what IT is delivering, but the challenge for IT managers is to step up the pace of delivery with as few glitches as possible.”  

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What Brands Can Learn from Thomas Cook's Demise

10/31/19 / by John Bates posted in Customer Experience, business outcomes, digital transformation

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“The collapse of Thomas Cook, one of the most high-profile company failures in the history of the travel industry, will be pored over by analysts for years to come.” This according to an article by PhocusWire’s Kevin May but it’s a sentiment shared by countless other media members, Thomas Cook employees, and the 150,000 people stranded by the company’s disintegration.

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Why Digital Transformation Demands A Business Reeingeneering

10/29/19 / by Antony Edwards posted in DevOps, IOT, AI, business outcomes, machine learning, digital transformation

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Digital transformation is a top enterprise buzzword—and for good reason. As companies across every sector embrace cloud, AI, machine learning, the IoT and other technologies, it’s clear that the future belongs to those who can effectively harness digital technology to drive business outcomes.

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Top RPA Blunders (And How to Avoid Them)

9/10/19 / by Antony Edwards posted in business outcomes, robotic process automation, RPA

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A recent article by InformationWeek’s Jessica Davis proclaimed, “RPA is the fastest growing category of software today, driven by enterprise digital transformation efforts.” Davis went on to cite a Gartner report which found RPA has year-over-year growth of 63 percent, which it attributes to “an expensive patchwork quilt of applications and systems” that companies are struggling to manage.

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The “Continuous Everything” Trifecta: The Case for Continuous Quality

9/3/19 / by John Bates posted in continuous delivery, continuous testing, business outcomes, continuous quality, continuous feedback

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It’s a digital world and changing consumer and user demands necessitate that websites, apps and programs deliver an experience that delights users. Those companies that can’t deliver on these expectations risk poor customer satisfaction scores, low adoption rates, negative brand perception and loss of revenue. These factors are giving rise to a new phenomenon in software testing which we’ve termed “continuous everything,” comprised of three essential areas—continuous quality, continuous delivery and continuous feedback.  

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Delivering a Five-Star Digital Experience in Financial Services

9/6/18 / by Antony Edwards posted in UI testing, User Experience, Performance testing, UX testing, APIs, artificial intelligence, QA, fusion engine, Customer Experience Insights, predictive analytics, business outcomes, Eggplant Release Insights, end-to-end testing, Financial Services, intelligent automation, UX monitoring

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No matter what industry you’re in, providing an exceptional digital experience to your customers is paramount. It’s particularly tricky in financial services, as more and more users ditch physical branch locations for online banking. By 2019 in the UK, mobile banking is expected to overtake desktop as the preferred channel. And for two-thirds of Americans, a recent survey found that online and mobile banking represent their primary banking channels. 

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Optimize Online Bookings in the Travel Sector to Delight Customers and Drive Revenue

8/20/18 / by Alex Painter posted in User Experience, Performance testing, User experience testing, Web Performance, user journey, customer experience optimization, Real Customer Insights, Customer Experience Insights, business outcomes, Eggplant Release Insights, business KPIs

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Providing an amazing customer experience is critical in the travel and hospitality sector. Competition is fierce and consumers are fickle. If one website fails to deliver a slick, easy-to-use online interface, an alternative is only a couple of clicks away.

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Achieve Better Business Outcomes With Customer Experience Insights

8/15/18 / by Alex Painter posted in User Experience, Performance testing, real user monitoring, Digital Performance Management, performance monitoring, Monitoring Insights, Customer Experience Insights, business outcomes, business KPIs

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By improving load times to just under a second, COOK saw a seven-percent increase in conversion rates. At Eggplant, we deliver insights that result in better customer experiences and drive better business results — something we call Customer Experience Optimization (CXO). With this in mind, we recently renamed a number of our solutions to better reflect the outcomes they’re designed to help organizations achieve.

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Transforming Customer Experiences With Eggplant

8/14/18 / by Michael Giacometti posted in User Experience, Performance testing, User experience testing, artificial intelligence, user journey, Selenium, shift up, customer experience optimization, Real Customer Insights, Customer Experience Insights, business outcomes, business KPIs

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Customer experience transformation is a key initiative for any business that wants to position itself for the 21st century. Two important concepts involve updating and digitizing technology, and creating persistent customer relationships. According to Bain & Company, customer experience transformation starts with “… simplifying your core business and digitizing it where it matters.” McKinsey & Company writes that in any customer experience transformation, “… the voice of the customer can be used to identify upstream and cross-functional issues and address the root causes of problems.” In short, to see positive results, you need well-tested, high-quality digital assets that reflect ever-evolving customer needs and desires.

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